Brand Story

We’re two parents, just like you—juggling work, family, and the daily chaos of raising little humans.

At Baby360, we believe that babies don’t need luxury.

They need love, safety, and parents who are doing their best—and that’s more than enough.

As parents ourselves, we’ve stood in those baby store aisles, overwhelmed by endless options and sky-high price tags. But here’s the truth: parenting doesn’t have to cost a fortune. A safe, quality convertible car seat shouldn’t mean spending over a thousand dollars. That’s where Baby360 comes in.

We’re here for the practical parents—the ones who care more about what works than what’s trendy. Our goal is to carefully select affordable, well-made essentials that make real sense for real families.

We started small in 2022 during Covid, selling on online marketplaces like TheMarket, Trade Me, and Kogan. Over time, our passion grew, and so did our trust with fellow parent

s. That’s why we created our own brand—Baby360.nz.

The name says it all: we’re here to support you from bump to baby and beyond. From your first trimester to toddler years, we’re committed to offering thoughtful, family-tested products that help your little ones grow safely and healthily.

We try everything in our own home—because if it doesn’t work for our two kids, we won’t recommend it to yours.

This isn’t about having it all.

It’s about having just what you need, when you need it—without the pressure, the overwhelm, or the extra cost.

Thanks for being here. Welcome to Baby360.